What
is ExpoActive?
ExpoActive is a company that provides businesses
with a way to promote their website’s products or services.
How much do ExpoActive CPC ads cost?
Advertisers only pay when their ad is clicked. Minimum bid prices
start at only five cents.
How much do Direct ExpoActive ads cost?
The Direct ExpoActive Ads (DEA) program allows advertisers to pick and choose specific websites that they want their ads to appear on from our publisher network. The actual cost is determined by each individual ExpoActive Publisher. Most of our publsihers choose to offer a flat rate daily/weekly/monthly fee for Direct ExpoActive Ads. However we also have publishers that offer ads for sale on a CPC or CPM basis.
What types of keywords am I permitted?
All advertisers are allowed to use any keywords
that they feel are best suited for promoting their products and services.
Does ExpoActive require editorial review for ads?
Yes and no. Each individual relevant content
publisher decides if they want to show your ad on their website. Sometimes
all relevant publishers will eagerly want to display your ad on their
site. Other times only a few publishers will accept a specific ad
of yours.
How long will it take before my ads start showing?
This depends entirely on how quickly the individual
content publishers choose to accept your ad. Your ads may start showing
as quickly as a couple minutes, however it will likely take up to
a couple days before your campaign is in full swing.
I am a Publisher or Advertiser and I noticed a small discrepancy in
the amount of clicks versus my account balance. Why is this?
ExpoActive uses standard rounding parameters so this may account for
some of the discrepancy. Additionally only clicks that are believed
to be legitimate will affect the account balance of both the Advertiser
and Publisher.
What can ExpoActive Ads look like?
Click here to see examples of ExpoActive ad formatting.
How does ExpoActive allow Advertisers to ensure a positive ROI?
The ExpoActive Advertising System © gives Advertisers full control
over their promotion efforts. Not only can Advertisers bid on keyword
basis, they can also bid on having their ads placed on specific Publisher
website URLs.
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